SEG Automotive premiers new brand at Auto Expo India
February 8, 2018, marked the first ever public appearance of the SEG Automotive brand. At Auto Expo Components in New Delhi, Asia’s largest automotive fair, SEG Automotive showcased its efficient solutions to reduce CO2 emissions. The all new trade fair booth design highlighted solutions like the Boost Recuperation Machine, which are especially relevant in the rising Indian market: Currently, less than 1 in 20 Indians owns a car, yet the country is already facing major issues with pollution in cities.
SEG Automotive has been operating in the Indian market since 1989 and produces competitive, efficient starter motors and generators in its three local plants in Bangalore, Chennai and Hassan.